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Curated Collection Of The Best Interviews From Our Sandy Springs Studio





Laura Waage: Morphos Business Solutions

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For more than a decade, Laura Waage served as a Sales Manager, Consultant, Trainer, Facilitator and Presenter. She has worked with thousands of businesses of varying sizes, helping them to design better business practices, increase their revenues and create heightened customer experiences.

To compliment her extensive business background, Laura is also a Certified Coach who received her formal training from the Robbins-Madanes Center for Strategic Intervention and the University of San Francisco Center for Child and Family Development.

Laura combined her professional experience with her coaching certification to create a dynamic organization: morphos, LLC. As founder and CEO, Laura effectively helps entrepreneurs to identify the obstacles that stand in their way, and design and implement an actionable business plan that moves their company from functional to exceptional.

Laura’s unique method of understanding a client’s business, assisting them in reconnecting with WHY they started down an entrepreneurial path, and crafting a plan that creates congruence between the WHY and the HOW has earned her the title of “The Structured Entrepreneur”.

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Ken Robbins: Response Mine Interactive

Ken Robbins

Ken Robbins is the president and founder of Response Mine Interactive (RMI) , an award-winning Atlanta digital agency that helps companies acquire more customers using direct response interactive marketing. In 2001, Ken and his partners founded RMI with the goal of taking hard-core direct response techniques and media optimization to Internet marketing.

Since then, Ken and his team have generated billions of dollars in revenue for leading brands in the retail, healthcare, travel, home services and business sectors. Some of RMI’s clients include The Home Depot, Rooms To Go, Carter’s, Osh Kosh B’gosh, Liberty Medical, The Scooter Store, Education First Educational Tours, Maid Brigade, Terminix and formerly Staples, Travelzoo and Hallmark.

With more than 25 years of combined sales and marketing experience, Ken is a well-respected marketing guru and business strategist that has spoken at a variety of events. He’s also a sought-after online marketing and business resource for a variety of leading publications.

He was featured on the cover of USA Today’s Money Section in the first-ever article written using only Twitter and was quoted in the 2009 book, Socialnomics: How Social Media Transforms the Way We Live and Do Business. Ken is currently co-authoring a section of the upcoming book, The Digital Media Innovation Playbook, and is also a frequent guest marketing and business lecturer at Emory University in Atlanta.

When Ken is not with his wife and three children, you’ll find him playing Word Scramble on his iPhone, Twittering or sitting stoically at a poker table.

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Kenneth Darryl Brown: Increase Sales And Profits

Kenneth Darryl Brown

Kenneth Darryl Brown and his team are Sales 2.0 B2B Experts who show companies how to increase sales and profits by leveraging the web and technology. Using a structured business formula and proven methodology, they equip you to improve your company website, social and new media presence to increase sales and profits.

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Terry Barber: Inspiration Boulevard

Terry Barber: Inspiration Boulevard

Inspiration Blvd., LLC was created to intersect individual interest and passions with business objectives to create a vibrant, cohesive brand. With the transparency that social media brings to bear, people have begun to blur the lines between personal and work. That’s why we try to balance the content between that which inspires us at a deeply personal level and that which is inspiring about business. We believe that a brand is ultimately made up of a group of individuals bonded to a mission who seek to involve others (customers/clients) into that mission.

We seek to equip and train ANYONE who aspires to inspire another. The way we like to say it is, now you can choose to inspire anyone. The 7 Principles of Inspiration can be used by team leaders to take their team to a deeper level of engagement and performance. The 7 Principles can be used by brand managers to create truly inspiring transactions between a brand and its constituents, creating a more passionate and loyal following.

Critics have argued that inspiration is soft and subjective. Perhaps it can be but we have been highly successful at putting some meaningful metrics around the drivers of inspiration that have undeniable affect. In fact, according to our most recent study published in Forbes, 12 of the top 25 Most Inspiring Companies our performed the S&P in quantum leap fashion.

We have worked with and learned from some of the most inspiring brands and their leaders in the world. And we would like to work with you. Whether it is in the form of speaking and training, coaching or consulting, we can help you and your brand to become inspiring from the inside out.

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Mike Brown: Brainzoomingâ„¢

Mike Brown: Brainzoomingâ„¢

Mike Brown is a Strategic Innovation Catalyst at The Brainzoomingâ„¢ Group.

He has been at the forefront of leading Fortune 500 culture change, contributing new approaches in research, developing simplified tools for innovation, strategy planning, and aligning sales, marketing, and communications strategies for maximum business results. Additionally, he’s won multiple awards for his strategic brand-building approach to customer experiences in NASCAR and conference event marketing efforts. He has accomplished these successes through a teaching orientation and providing non-experts with dynamic tools so they can succeed like experts.

Mike Brown is the author of the ebook, “Taking the NO Out of InNOvation,” a guide to breaking through personal challenges to living a more creative and innovation-oriented life. Additionally, he authors the daily Brainzooming blog on strategy, creativity, and innovation.

He’s been a frequent, repeat speaker for organizations, associations, and universities, including:

MIT Center for Transportation & Logistics
American Marketing Association
Business Marketing Association
PR Society of America
American Advertising Federation
American Strategic Management Institute
International Research Conference on Service Quality
CMO Summit
Frost & Sullivan MindXChange
The Market Research Event
Transportation Marketing Communications Association
Freelance Exchange
Wireless World
Through these sessions, he has shared the Brainzooming approach with thousands of business people, helping them adapt it to strategic planning, branding, marketing, and social media opportunities and challenges.

Follow Mike on Twitter: @Brainzooming
Contact Mike via email: Brainzooming@gmail.com

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Chris Guillebeau: The Art Of Non-Conformity

Chris Guillebeau: The Art Of Non-Conformity

It was a real pleasure to have Chris Guillebeau on the High Velocity Radio Show yesterday. He is someone we have admired for some time. Chris spent a few minutes with us to talk about his latest book, his writing disciplines, why he decided to travel to every country in the world, and how people can live an unconventional life.

Why did Chris write this book, The Art of Non-Conformity?

“You don’t have to live your life the way other people expect you to. You can do good things for yourself and make the world a better place at the same time. Here’s how to do it.”

Be sure to meet Chris this coming Thursday evening during the Atlanta stop on his Unconventional Book Tour! You can meet him Thursday, October 28th, at Urban Oasis (130 A Krog St in Atlanta, GA).

Here is where you can buy Chris’ book (affiliate link):

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Jane McCracken: Proventus Group

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Getting a medical product to market is a challenge involving complex processes, limited budgets, increasing regulation and tight timelines alongside pressures from investors, shareholders, co-developers and partners. From time to time you need outside assistance to meet these challenges. And that is what The Proventus Group can provide.

We like our clients to think of Proventus as their “tool box” that they can reach for when a problem needs fixing or a loose end tightened. Whether it’s a strategic issue, operational need or organizational challenge, the team at Proventus can bring insight, make practical recommendations, build on your existing capabilities and deliver lasting value. We are problem solvers with a passion for execution.

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Tim Morrison: Writing Secrets

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You want to write for publication-a book, a report for work, a legacy for your children. Perhaps you’ve already started jotting down notes and got stuck or maybe you haven’t the faintest clue how to get the important stuff you know onto the page in a polished form.

And once you’re satisfied that the written document reflects your thoughts, how do you find a publisher? What do publishers look for in a manuscript? Even if you manage to get started, how can you stay on track and complete the project? To most of us, writing and publishing is a mysterious, overwhelming, and nearly impossible task. Too many aspiring authors give up their writing dreams and shelve their project out of fear, frustration, or lack of direction.

Write-Choice Services, Inc. Helps Authors Produce the Best Possible Product
Now, more and more successful writers are discovering the power of professional assistance when writing, editing, and preparing their writing projects for publication. Write-Choice Services, Inc. provides a variety of services designed to help you produce and polish the best possible product, including books, memoirs, articles, family history, or corporate reports.

Avoid the confusion, anxiety, and expense of the unknown by partnering with a professional book development service.

Tim Morrison, DMin, ND, owner and president of Write-Choice Services, Inc., has had an extensive writing career in addition to experience in education, training and counseling. His publishing credits include articles for New Life Journal, Recycle/SCAN magazine, Group magazine, RECYCLE II Catalogue, Hard Times Catalog for Youth, and a chapter in Maria Harris’ book, Portrait of Youth Ministry.

Dr. Morrison’s third book – A Walk in the Spirit: Creating Dramatic Monologues through Lectio Divina – was released in September 2008. November 2008 saw the release of Crafting Personal Legacy Statements, a book that Tim co-authored with Atty. Don West, Jr.

Healing Plants of the Bible, Dr. Morrison’s first book, was published in 2002. He followed that with three booklets, which he continues to use in his teaching and counseling service: Writing One’s Way to Better Well-being, Playing One’s Way to Better Well-being, and Meditating One’s Way to Better Well-being. His second book, Letters To My Sons, published in 2005, was written to share his life’s journey with his children and to encourage readers to write their own stories for future generations.

In addition to his published writing, Tim has over 25 years of experience in crafting powerful speeches and insightful seminar and workshop presentations. He has also written and coached others in writing monthly, quarterly and annual reports and a variety of newsletters as well.

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Marna Friedman: Strategic Self Publishing

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The Strategic Self-Publishing Conference was created to help thought leaders and subject matter experts leverage their expertise through self-publishing. New technologies have made it possible to quickly and cost effectively produce professional publications that can be distributed through multiple channels. In the past, self-publishing was considered “vanity” publishing, but that is no longer true. Today self-published books are available in bookstores, libraries and online distribution centers.

This Conference will help attendees better understand this process and how to develop strategies to help them leverage their books to enhance their businesses. We have developed the Conference Agenda to provide attendees with some hands-on knowledge and industry expertise so that they are better prepared for the journey.

Our Strategic Self Publishing package will be released at the conference and will retail for $147. This kit includes a binder that takes you through the steps of self-publishing, while our handbook provides you with questionnaires and checklists to help you strategize and understand your goals in self-publishing. The binder will also include a directory of self-publishing resources.

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Leslie Kuban: Franchise Business Consultant of Atlanta

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A FranNet consultant since 1999, Leslie Kuban provides education and support to individuals who are interested in owning franchised businesses. Leslie has helped more than 240 people make the transition from corporate life to business ownership, and she credits her personal experience as a franchise owner with giving her the perspective to help clients find the quality of life they want.

Upon graduating from Vanderbilt University, Leslie had already operated family-owned franchises, and she became a franchise owner herself in 1996. As the operating partner of a Mail Boxes Etc. franchise, Leslie joined the local support team to assist other MBE franchise owners successfully run their businesses. Leslie continues as a franchise owner today as a FranNet franchisee.

According to Leslie, “My role is to provide education on the franchise industry and help you find the right solution to reach your goals. My services are no cost and help you understand the pros and cons of owning a business.”

Leslie received the FranNet Consultant of the Year awards in 2002 and 2004; the FranNet Top Gun Award in 2007; and the Commitment to Excellence award in 2009.

Leslie is the VP of Membership for the Atlanta chapter of the Association of Career Professionals International (ACPI). Leslie has served as VP of PR, VP of Education, and President of her Toastmasters Club.

When she’s not helping clients find their ideal businesses, Leslie is an active sponsor of the Atlanta Humane Society and Literacy Volunteers of America. She enjoys reading, salsa dancing, knitting, running, and socializing with friends and family.

Leslie graduated from Vanderbilt University with a BA in Communications Studies. She also attended the University of Leeds in Leeds, England as part of her course of study.

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