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Curated Collection Of The Best Interviews From Our Sandy Springs Studio





Bert DuMars, VP E-Biz w/ Newell Rubbermaid and Jackie Hutter, IP Strategist

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Bert DuMars is Vice President E-Business and Interactive Marketing for Newell Rubbermaid (NYSE: NWL) a global marketer of consumer and commercial products that touch the lives of people where they work, live and play.
Mr. DuMars joined Newell Rubbermaid in 2007 and is responsible for directing and coordinating eMarketing, eCommerce and Social Media Marketing initiatives for Newell Rubbermaid’s externally-facing online efforts.
Overseeing the eBusiness shared services that include a global, enterprise web platform, and standard processes, technologies and metrics across the company’s brand sites. He also coordinates and integrates eBusiness efforts between business units, Corporate IT and strategic outsource partners.

Jackie Hutter, MS, JD is a self-described “Recovering Patent Attorney” and a member of the pioneering ranks of Intellectual Property (”IP”) Strategists.
As an IP Strategist, Jackie is Founder and Principal of The Hutter Group LLC , a leading provider of IP-related business and investment consulting services to forward-thinking organizations and entrepreneurs that seek to maximize their intangible asset value. She has over 15 years experience counseling corporations, universities, entrepreneurs and investment professionals in all facets of IP protection.

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Kat Cole with Hooters Of America, Inc. and Chris Jordan with Atlanta Insurance Live!

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Kat Cole is Vice President of Training and Development for Hooters of America, Inc., the international and privately held corporation, which operates and franchises restaurants, manages the Hooters Brand Entities and generates approximately $1 Billion in annual revenue. She reports directly to the CEO as a member of the Executive Team and has directed projects, departments and change management initiatives contributing to growth of brand extensions and restaurant units to the current 460+ in 26 countries.

Ms. Cole serves as Chair of the Board of Directors for the Georgia Restaurant Association (GRA) and President of the GRA PAC. She serves on the Board of Directors of the Women’s Foodservice Forum and the Certification Governing Board for the NRAEF, and has chaired various committees and projects in foodservice & hospitality industry organizations (WFF, CHART and ELI). She is a two time winner of her company’s Presidential Service Award, won the Women’s Foodservice Forum’s Volunteer of the Year Award, and was a finalist for The 2007 International Woman of Influence Award by GlobalExecWomen Magazine. Ms. Cole won the 2008 Motivator of the Year Award from the Elliot Leadership Institute and her department earned the 2009 Hooters Department of the Year. She is an avid volunteer with organizations that support women and children in need and fighting hunger and homelessness. She attended the University of North Florida and is currently pursuing her MBA at Georgia State University.

Chris Jordan is the owner of Atlanta Insurance Live!, a unique online based insurance agency. Chris boasts being Atlanta’s ONLY Live Insurance agent and when you visit his website, http://www.atlantainsurancelive.com, you’ll see why! That is where you’ll find his informative and entertaining video blog, and a page where you can chat with Chris LIVE through a web cam and online chat. Chris is working hard to update the practice of insurance marketing to twenty-first century standards.

Atlanta Insurance Live! has been featured by INC. Magazine, Insurance Journal, Intuit, and is a featured blog with CBS Atlanta. Chris will be featured and quoted in upcoming issues of Independent Agent Magazine and Advisor Today.

Chris Jordan graduated from Auburn University in 2003 with a BA in Mass Communication and a Minor in Business. Before working in the insurance industry, Chris spent four years in Operations Management with Nielsen Media Research.

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High Velocity Radio: Carol Casey — Dear Baby Books

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Carol Casey began her writing career in Chicago as a news writer and editor. Over the past 15 years she has worked with women’s and children’s charities in the areas of fundraising, media and event planning. She has two children and a grandchild and lives in the Atlanta area with her husband.

Dear Baby, What I Love About You! was Carol’s debut as a children’s book author, and her second book: Dear Baby, Let’s Dance! will be released February 1.

Dear Baby Books is a new press publishing vibrant and playful board and picture books that help create a loving connection to babies, toddlers, and young children. The bright colors, adorable pictures, and quirky rhymes will quickly become favorites of adults and little ones.

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John Miller On His New Book, Outstanding! and Bonnie Buol Ruszczyk On Marketing Professional Services

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We kicked off 2010 by talking with Best Selling Author and popular Keynote Speaker, John Miller to learn more about his newest release: Outstanding! – 47 Ways To Make Your Organization Exceptional.

Stone read Outstanding! over the holiday — well, most of it anyway . . . Once I let my brother-in-law (retired School Principal, John Miller fan, and life-learner) borrow it, I couldn’t get my hands on it again till just the other day.

Great stories — practical, actionable content. I highly recommend this book, and think you’ll enjoy our interview with Miller as well.

Later in the program, we spoke to Bonnie Buol Ruszczyk with BBR Marketing about what it really takes to effectively market professional services.

Bonnie Buol Ruszczyk has nearly 20 years of marketing experience working with a diverse range of industries and clients, including professional services firms, entertainment, fitness products, not-for-profits, banking and many more. In 2009, she decided to leave her position as the marketing director for one of Atlanta¹s top 10 accounting firms and start BBR Marketing which specializes in providing marketing strategy, consulting and services for professional services firms.

The High Velocity Radio Show is Brought To You By:
PSI Digital Media Experts and High Velocity Blog
Tune In Live Mondays 10am Eastern

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